Canaccord’s business is driven by seven key values. Pursuing them gives purpose to our work, shapes our strategies and sets the expectations we have for ourselves. Living them creates our entrepreneurial culture and forms the bond of trust and performance we have established with our clients. Realizing them drives value for our shareholders and helps move us closer to our goal of becoming the pre-eminent global investment dealer focused on growth. These are ideas that count.
 We develop deep trust with our clients through detailed consultation, appropriate investment ideas and value-added services. |
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 Integrity and respect for client confidentiality are the basis of all our relationships. |
 Our originality in the generation of quality ideas – for clients and for ourselves – positions us ahead of the competition globally. |
 We believe that highly qualified, motivated professionals working together in an entrepreneurial environment results in superior client service and shareholder value. |
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 The more detailed our understanding of our clients’ needs and objectives, the better positioned we are to meet them. |
 We are committed to aligning the interests of our people with fellow Canaccord shareholders through share ownership. We believe that ownership motivates the ideas and efforts that lead to above-average value creation. |
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 We are a focused investment firm, offering global expertise in the Mining and Metals, Energy, Technology, Life Sciences, Consumer Products, Real Estate and Industrial Growth sectors. |